Accounting Advent Calendar – free gifts every day in December

This year, we’re giving gifts away every day between December 1st and December 24th! Sign up to the Accounting Advent Calendar and get something awesome in your inbox every business day in December. Starting December 1st, we’ll send you an early Christmas present every day via email. There will be giveaways, free content, special discounts, […]

Read More… from Accounting Advent Calendar – free gifts every day in December

When rude is polite, secret to SEO and the future of marketing

 I know you don’t have much time for marketing so I’ll make this quick!   1. Secret to SEO I’ve been doing SEO since before it had a name. In the early 2000s, there were some tricks you could use to move up the search engine rankings. But as Google became ubiquitous, it became clear […]

Read More… from When rude is polite, secret to SEO and the future of marketing

Here’s a Google myth busted, formula for winning email and a sales fail!

I know you don’t have much time for marketing so I’ll make this quick! 1. Formula for a winning email You’ve heard of the 80/20 rule – how about the 40/40/20 rule for effective emails? The theory is that the formula for a winning email should be: 40% targeted list 40% compelling offer 20% copy […]

Read More… from Here’s a Google myth busted, formula for winning email and a sales fail!

On Xmas gifts, DNS disasters and Growth tools

I know you don’t have much time for marketing so I’ll make this quick! 1. Xmas gift Most of my readership comes from countries that celebrate Christmas. So here’s an idea for a festive marketing campaign clients will love and could lead to more work for you.   After Christmas, many business owners’ thoughts turn […]

Read More… from On Xmas gifts, DNS disasters and Growth tools

Does marketing work? (Awards vs Results, Case study template, SEO guide etc.)

I know you don’t have much time for marketing so I’ll make this quick! Does it work? Like any marketing company owner, I’m constantly being asked whether certain tactics work or not.   My answer is always, “it depends”.   What does it depend on? Mainly where your audience is. For example, if you’re marketing […]

Read More… from Does marketing work? (Awards vs Results, Case study template, SEO guide etc.)